Cloudinary

Image/video CDN + DAM

Free tier + paidImages, video & filescloudinary.com

What it is

Hosted media platform combining upload, storage, a URL-based transformation API and CDN delivery. Handles automatic format negotiation via f_auto and quality via q_auto, emitting AVIF or WebP per browser. Includes a DAM layer, AI cropping and video transcoding.

Why it earns a slot

The most complete single-vendor answer: upload, transform, optimize and deliver without stitching services together. f_auto,q_auto alone typically cuts image weight 40-70% and improves LCP with a one-line URL change.

Know before you commit

The credit model blends storage, bandwidth and transformations into one pool, so a traffic spike burns the same budget as a storage spike — hard to forecast. Transformation URLs are Cloudinary-shaped, so migrating means rewriting every image URL in your content.

Getting started

npm i cloudinary

Field notes

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Pricing snapshot

Free 25 credits/mo; Plus $99/mo (225 credits); Advanced $249/mo (600 credits). 1 credit = 1,000 transformations or 1 GB storage or 1 GB bandwidth

Snapshots move fast — verify at checkout, and post a field note if it changed.

Drop into your Lovable chat

Evaluate Cloudinary (https://cloudinary.com) for this project, then use it only if it fits what we are already building.
Context: Image/video CDN + DAM. Hosted media platform combining upload, storage, a URL-based transformation API and CDN delivery. Handles automatic format negotiation via f_auto and quality via q_auto, emitting AVIF or WebP per browser. Includes a DAM layer, AI cropping and video transcoding.
Reviewer notes (general, not written for this codebase): The most complete single-vendor answer: upload, transform, optimize and deliver without stitching services together. f_auto,q_auto alone typically cuts image weight 40-70% and improves LCP with a one-line URL change.
Watch out for: The credit model blends storage, bandwidth and transformations into one pool, so a traffic spike burns the same budget as a storage spike — hard to forecast. Transformation URLs are Cloudinary-shaped, so migrating means rewriting every image URL in your content.
Pricing: Free 25 credits/mo; Plus $99/mo (225 credits); Advanced $249/mo (600 credits). 1 credit = 1,000 transformations or 1 GB storage or 1 GB bandwidth
Setup: npm i cloudinary
Rules: treat the notes above as background only. Do not assume a theme, style, layout or feature that is not already in this project — inspect the existing code first and ask me before changing visual direction.

/api/public/tools/cloudinary

Neighbourhood

How Cloudinary sits against the rest of the atlas — swaps, companions and the tools builders actually save alongside it.

Instead of thisSharp Uppy AWS S3 + CloudFront Backblaze B2 Cloudflare Images Cloudflare R2 Cloudflare Stream Filestack imgix

Named in the wiringImageKit

Also in Images, video & files

AWS S3 + CloudFront

aws.amazon.com

Object storage + global CDN

Free tier + paidImages, video & files

S3 Standard $0.023/GB-month (us-east-1), PUT $0.005/1K, GET $0.0004/1K. CloudFront: first 1 TB/mo and 10M requests free, then $0.085/GB NA/EU declining to $0.020/GB. S3 direct-to-internet egress $0.09/GB

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Backblaze B2

backblaze.com

Cheap S3-compatible object storage

Free tier + paidImages, video & files

$6.95/TB/month (about $0.0069/GB), first 10 GB free. Egress free up to 3x average monthly storage, then $0.01/GB. Class A/B/C API calls free; Class D $0.004 per 10K

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Cloudflare Images

developers.cloudflare.com

Image storage + edge transforms

Free tier + paidImages, video & files

5,000 unique transformations/mo free on every plan including Free. Then $0.50 per 1,000 unique transformations; $5 per 100,000 images stored/mo; $1 per 100,000 images delivered/mo

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Cloudflare R2

developers.cloudflare.com

S3-compatible storage, zero egress

Free tier + paidImages, video & files

Free 10 GB-month storage, 1M Class A ops, 10M Class B ops. Then $0.015/GB-month, $4.50/M Class A, $0.36/M Class B. Egress always $0 at any volume

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